RIP SEO: The birth of Content Strategy
by Tiana Lynnette
The author Mark Twain has been quoted as saying "the reports of my death have been greatly exaggerated," and this can applied to the world of search engine optimisation. It has been reported that businesses don't use this technique a lot anymore. This article will investigate how true or false it is that people don't use the SEO technique anymore.
The typical practice has been to type the desired keywords into the internet browser when researching a topic of the customer's choice. SEO can assist the website owner in getting their site to the top of the list in order to bring more people to the site. The SEO method is typically organised into on and offsite methods.
This is a way to get more internet suffers to come to your website based on making a customised site for that customer's search needs. What works for one site will not work for the next site especially when the nature of the site is different from the other site.
When you have good content on the website, this will bring people to the site because they will want to go to the site, and the site will have a good ranking on the site.
The industry has grown over the last five years by using these techniques. There is some controversy surrounding it though because it's being discussed whether or not the methods still work.
Black and white hats can used for a variety of strategy as the long and short of the black definition is by any means necessary, and the white hat definition is to go by the book. Both the white and black hat can result in increased traffic to the desire website.
The Google website often uses complex algorithms to get the results in the order that it shows up on the page. People can no longer use the black hat strategy to have their sites found by Google when consumers are searching for things on the computer. If companies decide to do it, they can be penalised.
How has Google changed the way that they index things, and is it for the better? The website no longer wants black links that have been made by dubious ways. They just want quality content on the site. SEO should now make information that people actually needs such as tips or advice.
The best way to advertise your business nowadays is by going to one of the social media websites because there is a lot of potential business on these sites. Facebook can be useful to the customer because the site has fans, shares, and comments. Twitter is another good site because the customer has the ability to tweet what they think. These websites allow you build long term followers for you company.
If you decide to try to play the system, then do so at your own risk because you may get in trouble for doing this. The social media is what is going to dominate the way that you get information. SEO has not died, it's just undergone normal evaluation. Often concepts don't completely die, they just have to make chances to stay current with the times. This will be the era that the social media sites take over.
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New Unique Article!
Title: RIP SEO: The birth of Content Strategy
Author: Tiana Lynnette
Email: dirasu.678269.0@articlesamurai.com
Keywords: seo,online marketing
Word Count: 542
Category: SEO
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