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Creating Email Subject Lines - The Right Way to Do It

by Violet Shaffer

There are several factors involved with writing email subject lines that can convert, and knowing your niche audience is one of them. We think most people do not become better writers is because they are not willing to do what is necessary, such as practicing. There is a lot to this email subject line area, but for today we will expose a couple of effective strategies just for you.

Some marketers create subject lines that sound good to them, but they never really stop to consider how their subscribers might be reacting when they receive the messages. For this reason, it's a good idea to get another point of view and have another person give you feedback about your subject line. However, do make sure that this person actually knows what he's talking about and you can trust his opinion/feedback. You can find someone within your friends' circle or your colleagues to give you a good feedback. Better yet, try to get the informed opinions of several people.

You should put yourself on your own email list, so you can look at your subject lines more objectively. This allows you to look at your own subject line in a new light, and decide if you'd actually open such a message if someone else had sent it. You should just ask yourself what this subject line makes you want to do. Does it make you want open it and read it? Delete it? Disregard it? Come back to it later? Based on your reaction, you can then make appropriate adjustments to your subject line.

Subject lines should be relevant not only to your niche but to what's going on at the time you write your email. You want your emails to be timely, not outdated, so think of something that has relevance today. What issues pertaining to your niche are hot right now, and can you create a subject line on one of these? When you're aware of what your subscribers are thinking about right now, you can tailor your messages and subject lines in this direction.

You can learn a ton of additional information about writing email subject lines, so be smart in your business and learn them. All is up to you and your decision, alone, and just remember to practice writing these lines. Start making a list of all the headlines you like as well as the ones you write; it is a swipe file.



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New Unique Article!

Title: Creating Email Subject Lines - The Right Way to Do It
Author: Violet Shaffer
Email: Submissions@robselaney.com
Keywords: make money online,work from home,marketing,business
Word Count: 408
Category: Marketing
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