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Often Overlooked Methods for Better Pay Per Click Advertising

by Brenda Ramirez

There have been many changes in the advertising world due to the advent of the internet. Not only has marketing been affected, but so has copywriting. Copywriting has seen many changes as a result of video. Let's face it, our culture is massively attuned and addicted to video in all ways. So, of course, this has the same impact on copywriting. It would be a smart move on your part to pay attention to the most recent technology and determine how it can make your life better. Although a lot of different things that changed over the years, it is still the words in a copywriting writing that make people purchase products.

As a newbie IM'er you may not be aware of the A/B split test method. There still plenty of internet marketers who do not comprehend why it is good to test and tweak your results. The only way that you can get more sales is to continue testing to see what is working. The standard approach is to make a blog, site, or landing or squeeze page and then just send traffic to it. If you were to try A/B testing you'll probably be pleasantly surprised by the wonderful results. Basically, you have to make two webpages that only show one thing different between them. You might want to try making the first paragraph of each page different and then test to determine which page has more potential customers.

To make this happen successfully, these two pages can be shown by using the URL rotator script. This is a software script that contains PHP and it is quite simple to use. After installation, all you have to do is keep hitting refresh and watch each page load. A rotator script is needed when A/B split testing is conducted. You can get these scripts for free with a minimum of attributes or pay money for the ones that will let you do more things. The one that you finally decide upon does not matter, but be certain that you use this script when you test out your marketing funnel. By conducting tests of this nature, you can improve your business and get more conversions in the long run.

Pull out a few educational books on the topic and learn. There are great sales letters available on the net, but you have to look for them and do your own digging. But there is one place where you will find about thirteen thousands sales letters. You can go to the Clickbank marketplace and discover a lot of copywriting. You can go into some of the most popular niches and check around for various products. If you research, you can find some that are very worthwhile. But there is also value in reading terribly written copy, too, and there is plenty of that at Clickbank.

One of the best things that a online marketer can become knowledgeable about would be copywriting. There are many reasons for that to be true, but just one is directly related to the versatility of copywriting. You can use it for all sorts of things that are related to advertising, marketing or promotions.



We have only discussed three aspects on <a href="http://www.uniquearticle-wizard.com/">make money</a> in your web business, and to be sure there is much more to the story you need to learn on your own.

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New Unique Article!

Title: Often Overlooked Methods for Better Pay Per Click Advertising
Author: Brenda Ramirez
Email: Submissions@robselaney.com
Keywords: make money online,work from home,marketing,business
Word Count: 530
Category: Marketing
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