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What is Attraction Marketing Precisely?

by Julio Hogans

You may have heard the phrase attraction marketing, but what is attraction marketing exactly? Attraction Marketing is a straightforward technique that has been effective for home based entrepreneurs, internet marketers, network marketers, independent business owners, affiliate marketers, or whatever it is that you like to call yourself. The approach is fairly easy. Instead of talking about and pushing your company opportunity, goods, or services; you give valuable and helpful information to your possible clients that will provide answers and solutions to their issues and questions. In turn, you become the go-to person in specific areas, and people are drawn to you for your insight.

If you are creating an article or blogging you can mention a product or service that you have actually found helpful and valuable by giving a link; but you don't go into detail on just how amazing you think the product or service is and begin delivering a sales pitch. Typically the links to the products and services are provided at the end AFTER the value and aid has been provided. This is called leading with value. At this point it is left to the reader if they want to follow the link and investigate further. This is giving the reader the choice to buy, and they don't think they are being pitched. People love to buy, but they hate to be sold to!

Many network marketers face the following two issues: lack of leads and lack of cash. A great attraction marketing system will fix both of these dilemmas. Great attraction marketing systems offer your niche market audience solutions to problems they are having. This type of system puts you in the position of "the hunted" and not "the hunter." Attraction marketing systems allow you to position yourself as a leader or expert. Since attraction marketing systems consist of several affiliate programs that help you to target your niche market audience with appropriate content, this permits you to create leads for your network marketing company. Leads are then passed through your affiliate funnel, offering them appropriate information and facts to tackle their concerns.

A good attraction marketing system should feature, but not be limited to, step-by-step marketing tactics on ways to utilize social marketing (such as Facebook, LinkedIn, MySpace, and Twitter); video marketing; pay-per-click marketing; forum marketing; content/article marketing; blogging, free classifieds; Ezine/solo ads; and keyword research, just to name a few.

Attraction marketing in our current world has been emerging all over the web. You can see this all over the internet through social networks, blogs, videos, etc. The internet has created an even playing field for many individuals due to the fact that the starting price-point is so low.

Before we had all of these online societies it was challenging and costly to do efficient attraction marketing. It took lots of cash to create a helpful video or a brochure and then get it out to the masses. Today utilizing the internet you can have a personal webpage with your beneficial content and send it out to the masses at very little cost. Lots of individuals are utilizing attraction marketing to promote themselves. Individuals that do this the right way are creating fortunes online. It all really boils down to how well you market yourself. Many individuals are trying to market a product or a business and they are getting nowhere. There is an effortless solution. Simply market you and you will discover success. Share your experiences, share your knowledge, and share the tools or services that you utilize to bring yourself success; share your story!

If you reach out with a solution, have the knowledge to back it all up as an expert and leader, and you understand why you're reaching out (it's important to understand your why!) then you will naturally draw in people to you. People will be drawn to you, and even if they don't partner with you immediately, they will at some point; or they could just refer somebody to you! What is attraction marketing -- leading with value!



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New Unique Article!

Title: What is Attraction Marketing Precisely?
Author: Julio Hogans
Email: wispp1@yahoo.com
Keywords: what is attraction marketing,attraction marketing,network marketing,internet marketing,marketing,online business,business
Word Count: 673
Category: Marketing
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