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Top Sales Specialists Know "The Principle Of Slight Edge" By James Malinchak

by Stanton Harper

A few years ago I was appointed to speak with two other nation wide speakers at a public sales function. As the starting speaker, the function began at 9.00 am. The speakers presenting after me and I arrived at approximately 6:45 am to set up our product tables. As we were setting up, we were greeted by a lively sales representative in his mid-20s. The bright young professional said, "I'm so glad everyone of you are here. I'd like to purchase all three of your entire product packages."

When we concluded the dealings, the young sales agent said "Thank you for the merchandise and good luck today. I wish I could stay to hear all of you talk." As he went towards the exit, I shouted after him, "Are you not staying for the event?" He turned around and said "I would love to, but unfortunately, I cannot because I have a meeting today with one of my major customers. I understand though, that in the sales industry, it is important to keep learning, even when you're already successful in the field, so I just needed to come by to purchase all of the products that you have. In this way, when I have my learning day this week, I'll read the manuals and listen to the audios and will not miss out on your know-how." He then exited the room.

I don't know anything with regards to this young man, but I would be willing to bet a thousand dollars with you that he's the # 1 sales representative for this company because, whether he knows it or not, he grasps and follows what's called "The Principle of Slight Edge". The Principle of Slight Edge implies that if you become even just a little better, or gain just a slight edge above your competition you have gained. This minor edge is because of the books you've read, the audios you have listened, the DVDs or videos you have watched, or the speakers you've heard. Therefore, the investment you've made in educational materials and time in order to gain the slight edge was well worth the investment.

Let's imagine that you, as a sales representative, invested roughly $ 800 in enhancing your sales performance by buying all 3 of our product packages. At $ 800, this isn't a small investment of cash for materials. However, it is a small investment of cash when you consider the possible payoff for yourself when it comes to how the material enables to you to further improve your sales technique. What if you learn only one new idea from the products you purchased for $800, and as a result of learning that one new concept you make only one extra sale per month over the next year, making you an additional $1,000 in profits for every sale. Over the span of the year, twelve months, you will add $ 12,000 in additional income as a consequence of buying the product packages for an investment of $800. Let's take this example over a longer time period. What if you were then to make this additional sale each month during the next five years? After a while, you will earn an extra $ 60,000 ($ 12,000 a year) - for only an $800 investment in the product packages.

Now that particular example is supposing you are only learning one brand new sales idea from the bought product packages. Hypothetically, what if you acquired two new concepts that bought you 2 extra sales monthly at $ 1,000 commission for every sale? Then you are going to be making an extra $ 2,000 a month, giving you $24,000 in extra profits. What if you did this for the next 5 years? That is an incredible $120,000 extra earnings from knowing just 2 ideas from a training package that cost you $ 800. Provided that you probably learn more than 2 ideas, your sales earnings are likely to increase even higher.

Unfortunately, this hypothetical situation only can occur for those who take action. Taking action may mean continuous education as an investment in yourself and your future. You cannot afford to look at the initial cost of purchasing the product. Instead, you must look at what the potential payoff could be for you over the next year, or number of years, as a direct result of ideas learned from the products you purchase. Every time you invest in yourself consider the long term payoff for the knowledge and skills.

Understanding The Principal of Slight Edge is critical if you desire to become increasingly successful in sales. Once you understand that, you MUST make a commitment to invest regularly in yourself on a consistent basis by purchasing quality self-improvement products. This principle is so vital to me that I continually invest in myself with books and products from others including my mentors and even my clients. The more I can gain the 'slight edge,' the more I can plan to design my business and my life the way I always dreamed and even better!

"Formal education will make you a living; self-education will make you a fortune." Jim Rohn



<a href="http://www.bigmoneyspeakerbootcamp.com/">James Malinchak</a>, Highlighted on ABC's Hit Television Show Secret Millionaire, is regarded as by many people experts as the World's #1 Big Money Speaker Coach and Trainer. For Totally free Video Trainings regarding how to get money to speak and the way to be a motivational speaker, pay a visit to <a href="http://www.millionairespeakersecrets.com/">www.BigMoneySpeaker.com</a>.

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New Unique Article!

Title: Top Sales Specialists Know "The Principle Of Slight Edge" By James Malinchak
Author: Stanton Harper
Email: adsites@uberarticles.com
Keywords: management,marketing,business,blogs,careers,finance,investment,sales,entrepreneurs,wealth building
Word Count: 830
Category: Marketing
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