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Excellent Ways To Spy On Your Competitors - Secrets Revealed

by Ben Bass

Without a doubt, the business intelligence industry is thriving on the web. This is a strategy that most businesses should use, yet very few actually do. So when you do a search on Google, the top three results will give you the information you are looking for. You should go to their site, and get a feel for what they are doing. Maybe you checked out their products or services to see what they charge, etc. This is just scratching the surface of what is possible to do. Many people that have large businesses do a lot of traveling to get this info. There are many more sites were you can learn more information that is in depth and informative.

Create the biggest information gathering net you can afford to do. You can, for example, look to consumers for assistance in the information gathering process. You should always solicit feedback from your customers to begin with - that is just smart marketing. It's easy enough to ask your customers about who else they've purchased similar products from in the past. You don't want to be obvious about what you're doing, necessarily. You never know when a customer might tell you something important, good or bad, about another company. It's good to learn both what they did and didn't like about the other company's product. You should attempt to get specific information about how they felt about products so you can assess how that could be beneficial.

One of the best ways to get your industrial spying Intel is to automate everything everyday. Likewise, this can be automatically happening to you. The simplest way to keep online tabs is to use Google Alerts. By using relevant keywords related to your competition, you can create e-mail alerts based upon these. The information will come to you if you use the website domain, market phrases and the company name as well. Find out the names of principal officers in the company and create alerts for their names. The alerts basically tell you when the keywords are used in any document published on the net. Instead of doing the research yourself, you can use this existing service to get the information you need.

Spying on competitors can enable you to gain many advantages, by telling you things you wouldn't otherwise know. On the other hand, be aware of your own business practices and don't be too open about everything. What you want to do is thwart the efforts of your competitors to spy on you. One way to look at it is that you have to be a counterspy as well as a spy. You can conduct disinformation campaigns to throw your competition off your trail. It's possible to get into unscrupulous territory here, as if you lie about your competition for your own benefit. It's really up to you to decide what type of tactics you want to use when it comes to spying and counter-spying.

Spying is something that's not commonly discussed in the online marketing world. It's seldom mentioned in "white hat" type forums. You can be sure that the most successful marketers are doing it, though, even if they're not discussing it.



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New Unique Article!

Title: Excellent Ways To Spy On Your Competitors - Secrets Revealed
Author: Ben Bass
Email: Submissions@robselaney.com
Keywords: make money online,work from home,marketing,business
Word Count: 532
Category: Marketing
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