Thứ Hai, 2 tháng 4, 2012

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Is It Even Now Smart To Trade Links With Other Websites

by Richard Legg

Backlinks can provide your Internet site with authority and any Online marketer will tell you that. And a few years back, trading links along with other websites was looked upon as being a great way to build backlinks. But with all the modifications that Google has made over time, is this still considered a good advertising technique? If you want to learn if it is still a very good practice, keep reading and you'll learn the answer.

So essentially a backlink is a web page link that points from one site to a different site. For the most part you'll find that the major search engines count these kinds of inbound links as a popularity vote for your website. So basically the more backlinks you have pointing to your website the higher your site will rank in the major search engines. But one thing you need to remember is that every link that is created has a different benefit in the search engine eyes. If you have a link on a link page of a site that has a page rank of 5 you will find that the backlink will be really worth more if it was actually on the home page. Most of the value of the backlink comes from the page ranking that the backlink is on rather than the home page, page rank.

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Under typical circumstances you'll find that when you trade backlinks the link pointing back to your Internet site is seldom on the home page. And this reduces the value of that website link. Another thing you should remember about these link Internet pages is that your link could be surrounded by a huge selection of other links. And considering that Google looks at this as a poor web page there is a good chance that the link won't even count.

One more thing you may or may not have heard is that Google doesn't give the same power to backlinks that are exchanged as they do to one way links. For those of you who are unaware a one way backlink is when you don't have to link back to the website that has your link on it. When Google sees one way links they provide that link more power than a link which has been traded. You may also find sites that Google has de-indexed and if you wind up trading backlinks with them it is possible to hurt your own rankings. And that is certainly not what you are trying to do, but it can occur when you trade links.

The only time trading backlinks can provide benefits for you is when the page where your link is has a very good page rank and a large amount of visitors. If your website link ends up getting hidden on some deeper page of the website there is a good chance that the page where your link is, isn't even indexed by Google. The trouble is that most Internet sites that trade links actually have some sort of links page that doesn't get indexed. There are plenty of ways to get backlinks for your website and when you can create high quality one way links, they will generally beat out link exchanges every time.

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New Unique Article!

Title: Is It Even Now Smart To Trade Links With Other Websites
Author: Richard Legg
Email: rick.legg@gmail.com
Keywords: make money,earn money,work at home,work from home,home business,internet marketing,affiliate marketing,business,money,sales,finance
Word Count: 581
Category: Sales
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